Danone has expanded its Light & Fit brand by launching two Greek yogurts called “Two Good” in the United States.
This yoghurt contains 2 grams of sugar, 12 grams of protein and 80 calories per 5.3 ounces and is available in five flavors: vanilla, mixed berries, peach, strawberry and blueberry.
The range uses a patent-pending, slow-filtering batch process that removes sugar from the milk used to make yogurt.
Danone said that the yogurt content of this series of yogurt is 85% less than ordinary yogurt, but the protein content is still high.
The two new products are now available for sale in major stores in the United States and will be available nationwide starting in February 2019 with a suggested retail price of $1.49.
Earlier this year, Danone launched two flavors of Icelandic skim yoghurt in the UK to enhance its Light & Free product line. The product is packaged in 150g drums and is designed for consumers who want to eat snacks on the go.
Danone's recent quarterly results showed that its net sales fell 4.4%, in part because of its poor performance in China's infant formula sector and resistance from Moroccan consumers.
The world's largest yogurt manufacturer owns brands such as Danone Biyun, Evian and Fuvik. Three of the company's four business units have seen a decline in revenue.
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