Have you ever had a carbonated drink that improves your skin health?
A new type of carbonated beverage that claims to improve skin health and add vitamins, iron and other nutrients is introduced in the Japanese market.
The new carbonated beverage is called Chocola BB Bubble Kiwi Lemon Drink, which is a product of Japan Eisai Co., Ltd., which was launched on the Japanese market on April 9. It has also been approved by the Japanese Consumer Affairs Agency as a nutritionally functional product.
Japan's Eisai Co., Ltd. first launched a series of functional Chocola BB bubble products in 2011, including tablets and beverages. Some of the company's previous products include Chocola BB bubble fiber beverages, which increase consumer dietary fiber intake.
The new beverages with vitamin C, vitamin B1, vitamin B6, iron and niacin claim to keep skin and mucous membranes healthy. This drink has a vitamin C content of 1500 mg per bottle.
A spokesperson for the company said: "Although the main target group of the product is women in their 20s and 30s, many professional women like to drink these products. This is because it is delicious, refreshing, and easy to absorb. A beneficial ingredient for the skin."
“The packaging design is also very attractive, and it makes people feel happy. Consumers can easily buy them in stores such as convenience stores, which is one of the reasons why they are popular.”
The calorie content of the new product is also reduced by half (24 kcal) compared to the grapefruit and peach flavored beverages.
From tablets to beverages, the flagship Chocola BB Plus is the best-selling product in the Chocola BB range.
The product is sold as a tablet that relieves rough skin, acne and mouth sores and replenishes vitamin B2 when the body feels tired. It is also an over-the-counter drug (third-class non-prescription drug) in Japan and is also available in Taiwan.
As for the Chocola BB series, the Chocola BB Royal 2 launched in 2008 is the best seller.
The product is a 50 ml vitamin B2 beverage that claims to support the body's energy production system.
Other Japanese companies that are introducing functional beverages include Meiji, which launched the Sokko Genki jelly drink to the market last September.
Suntory's Super CC Lemon is another carbonated beverage that claims to relieve fatigue. It was approved as a "functional food display product" in Japan.